There’s something in the air, a new technological change afoot that’s going to fundamentally alter our lives and the way we work, more than anything that has come before. It’s been building for the past few years as coverage continues to grow of the negative aspects our 24/7 connected culture is having on people. It’s not a new technological system or application, but quite the opposite. It’s a reaction to how many of us feel as a result of the way we are choosing to spend our time at work and at home.
The tech sector starts to take
Google and Apple made their announcements in the last few weeks about the new digital
wellbeing features on their devices, which have been introduced to help people
control the addictive aspects of their connectivity, we at Shine
Offline were not only thrilled but also not surprised. We have spent the past 2
years workshopping people’s relationships with their digital devices, creating
a space for them to really question how they use their digital technology and
the negative impact it could be having on their lives.
Digital imbalance – a common
find, time and time again, regardless of sector, seniority or job role, is that
people are struggling. There is a strong sense that they need their digital
devices in order to do their jobs and manage their personal lives, but the joy
and benefit of their smartphones is being overridden by the overwhelm,
distraction, disconnection and exhaustion that they feel as a result of the
24/7 world we live in.
The benefits and features that Google and Apple have introduced recently
aren’t new. There are umpteen apps out there that you can download onto your
phone. We have been recommending these to workshop participants since we
launched, alongside a variety of other simple tools and tips to help them break
the addictive aspects and pull that they feel.
We find that when people are given the space to stop and think about
where they are choosing to place their attention and are informed about the
negative impacts constant connectivity can have on mental health,
relationships, focus and sleep, they feel empowered to make some changes to the
role their devices play.
The business world’s duty of care
– Corporate Digital Responsibility
And as the tech sector starts to speak up about their responsibility to help people get that sense of balance and control back, businesses are recognising their need for Corporate Digital Responsibility – a new turn of phrase but one that we know is going to become mainstream before too long.
Businesses have a duty to look after their people if they are struggling to get a healthy handle on their technology usage. But also, unhappy people result in an unhappy workplace, which in turn is bad for business. So truly innovative businesses getting future-ready are starting to develop their own rules and guidelines around how their people can use this technology in their lives.
And at Shine Offline we know the future is bright as the wave of businesses taking this issue seriously continues to build and people feel truly supported by their employers to improve how they use their digital technology to be their best selves at work and at home.
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